How Well-Aligned Sales and Marketing Teams Can Increase Your Revenue (And How a CRM Helps You Do That)

“It is not your customers’ job to remember you. It is your obligation and responsibility to make sure they don’t have the chance to forget you.” Patricia Fripp How do you do that? By ensuring that your marketing and sales teams work as a single unit to achieve a

5 Benefits of Integrating On Premise Telephony With CRM and How It Increases Sales

On-premise telephony is an essential part of infrastructure that businesses of all sizes often overlook. It’s a valuable business asset that can help your company take on a more personal tone, improve customer satisfaction, and achieve greater sales while saving your

The 4 Biggest Emerging CX Trends and Predictions You Need to Know for 2022

Customer experience is more important than ever before. According to a 2018 study from PwC, customers are willing to pay up to 16% more for great service and that number is continuously increasing. With businesses fiercely competing for customers, it's crucial that you offer a

The Best CRM Practices That Every Business Needs to Know and Follow To Get the Most ROI

Ok, so you’ve sifted through a long list of CRM software suggestions, tried and tested many of them, and now you’ve finally made your choice. But how do you know if you are making the most of it? If you have a large, spread-out team, can you trust everyone to make use of the

The Top 6 Features to Look For When Selecting a CRM Solution

The Top 6 Features to Look For When Selecting a CRM Solution
The importance of a CRM for businesses has been proven time and time again. Research from Aberdeen Group in 2015 found that companies which adopted a CRM software achieved greater competencies including a 23% higher lead conversion rate. However, the process of finding the